bundle mobile app concept development
A memorable app for making memories
Some people end up organising everything. Ski trips. Parties. Hen dos. We wanted to build tech that made it easier. Tech that helps people do more with family and friends.
The result is an app a little like crowdfunding — but more like friendfunding.
— Focus groups
— Visual identity
— Brand guidelines
— User experience
— User interface
— Mobile apps
— Campaign concept
We started with concepts. By chairing focus groups, we could test how people engaged and uncover ways they might use the tech.
Once the idea started taking shape, we created the identity, brand guidelines, mapped the user experience, and built the apps. Finally, we developed the creative to get the word out there.
In fact, we did everything except a theme tune. Hang on… maybe there should have been a theme tune?
Bundle exists to empower that friend, colleague or family member. That person that drives us all to connect and create amazing experiences.
It’s about making things happen, doing more with family and friends, making memories.
— Gareth Evans, webfire