Close Brothers external brand campaign
A premium print and digital campaign for a premium finance provider
This leading premium finance provider help 2.4 million businesses and customers in the UK and Ireland spread the cost of insurance.
They needed a brand campaign that worked across all their comms, for all their different audiences. They asked us to develop some joined-up creative.
Services
— Concept
— Design
— Event app
— Packaging
— Microsite
— Advertising
Project
Close Brothers Premium Finance really innovate when it comes to product design. We created the ‘Forward-thinking finance’ campaign to highlight their approach.
The campaign involved print and digital advertising, a presence at the annual British Insurance Brokers’ Association conference, a campaign website and an event app.
But we didn’t stop there. Packaged promotional items gave even more visibility, and follow-up email campaigns reinforced the message further down the line.
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Considering a branding project? Big or small, complete rebrand or tweak, we’d love to help. Contact Matt on 020 7424 5555 or matt@integral.london
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